On 18, 19 and 20 April 2023 Gi.Metal will take part in the customary appointment with the World Pizza Championship at the Palaverdi in Parma, this year in its 30th edition: an important anniversary for one of the most eagerly awaited events for professionals in the pizza world.
With the claim “Gi.Metal is here”, the company is ready to experience the event alongside the champions with several initiatives and novelties. As the technical sponsor of the Championship, Gi.Metal will have a 24m2 stand set up on the sidelines of the field and, for the occasion, will award one of the competing categories with one of its own top products.
“Participating as a sponsor, alongside the champions, is an important moment for Gi.Metal because it allows one to meet pizza makers of the widest variety, in a geographical sense, in terms of experience, in terms of approach to work,” explains Marco D'Annibale, CEO of Gi.Metal. “This way we gather valuable information to understand where the market is headed and how to direct strategic choices. Similarly, the exchange offers the pizza maker the opportunity to learn about the latest technology, allowing them to make purchasing choices that can improve and make their production process more efficient”.
During the Championship, Gi.Metal will also organise a seminar to show the advantages of Redbox: the innovative heated delivery pizza box. Thanks to its unique features, Redbox is able to maintain the quality of the delivered food, for a pizza delivery that is always as hot and fragrant as if freshly baked.
Would you like to learn more about Redbox? Click here
Furthermore, it will be possible to learn in detail about the Limited Edition project, designed to accompany the figure of the pizza maker in its natural evolution. In a world where personal image is increasingly important, even pizza professionals are seeking to have themselves and their brand stand out.
The result of this research is the Be Pink limited edition peel: a tool that combines quality and innovation with aesthetics and uniqueness. Its unmistakable pink handle provides for laser customisation, while the wraparound packaging is designed to give the pizza maker a slow and pleasant discovery of the product.
Find out more about the project and the Be Pink peel, click here
We’ll be waiting for you!